The submit Wonderful Indonesia programme welcomes 25 new co-branding partners appeared first on TD (Journey Each day Media) Travel Daily Media.
The Indonesian Ministry of Tourism and Inventive Economic system lately invited 130 manufacturers to a gathering to discover potential collaborations to spice up tourism and the artistic economic system beneath the Great Indonesia banner.
Staged on the Ritz Carlton Mega Kuningan on 26 July, the occasion noticed 25 manufacturers signal a memorandum of understanding and a enterprise settlement to change into co-branding companions with the programme.
Tourism minister Sandiaga Salahuddin Uno conveyed his gratitude to all attendees, particularly companions who play vital roles in advancing tourism and the artistic economic system.
Uno mentioned: “Co-branding is actually a flagship program of Great Indonesia that has been energetic since 2017. This program is well-recognized, fosters collaboration, and sees a rising variety of companions.”
Extra than simply one other emblem
Collaboration between companions in Great Indonesia’s co-branding programme goes past emblem placement but in addition extends to numerous joint actions.
In response to Titus Haridjati, Director of Communications Advertising and marketing, a number of profitable applications with companions embody Berkah (Further Low-cost Gross sales Truthful over the last Eid), College Vacation activations with the theme Journey Responsibly, and upcoming activations for Indonesia Independence Day, MotoGP, and 11.11 Flash Sale.
A mutually helpful relationship
Tourism deputy for advertising Ni Made Ayu Marthini defined to members the mutual advantages of co-branding collaboration for each the Ministry and its companions.
She talked about the intensive collaboration platform encompassing offline and on-line media, together with testimonials from a number of co-branding companions who appreciated this system for enhancing the worth, credibility, and reliability of their merchandise that includes the Great Indonesia emblem.
The submit Wonderful Indonesia programme welcomes 25 new co-branding partners appeared first on Travel Daily Media.
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