The submit Tourism Cares launches ‘Global Meaningful Travel Map” for travel professionals and conscientious travellers appeared first on TD (Journey Each day Media) Travel Daily.
As we speak, Tourism Cares, a number one non-profit devoted to advancing sustainable tourism, celebrates 20 years of uniting the journey trade to create constructive social and environmental affect in communities across the globe. In 2003, the group hosted a volunteer clean-up occasion on New York Metropolis’s Ellis Island, which finally set the muse for what Tourism Cares is at this time – a mission-driven world non-profit centered on empowering journey and tourism corporations of their sustainability journeys by offering sources, training and programming.
As a part of Tourism Cares’ 20-year milestone, the group is worked up to announce the disclosing of its new Tourism Cares Significant Journey Map, marking a major step in remodeling the trade right into a collective entity centered on utilizing journey as a power for good. The newly relaunched Significant Journey Map is a B2B device that helps the journey commerce and sustainably minded guests simply supply genuine, community-led experiences, merchandise, providers, lodging and excursions that may be added to itineraries, making a aggressive benefit to the rising shopper demand for accountable journey and offering direct affect on the folks and locations of journey. The platform is hosted by Tourism Cares’ accomplice Wander, which empowers locations with expertise to ship distinctive map experiences.
“At Tourism Cares, we take into account ourselves a pioneer within the significant journey motion – driving the trade to conduct enterprise in a approach that immediately advantages host communities, protects cultural and environmental property, and engages company in a deeper, extra accountable approach,” shared Greg Takehara, CEO, Tourism Cares. “Via our modern applications, reminiscent of our Significant Journey Summits and the event of our Significant Journey Map, we’ve got been in a position to generate vital affect for native communities and social enterprises world wide. We’re excited for this subsequent section of programming with our expanded map and its means to diversify the journey provide chain to include extra impactful, regionally led tourism experiences that can profit locations and the folks that decision these locations dwelling.”
As a part of Tourism Cares’ strategic imaginative and prescient to guard the long-term survival of the journey trade, the group has reconfigured its Significant Journey Map program to supply a single, one-stop world supply of vetted affect companions. This interactive, user-friendly on-line platform supplies trade professionals with a turn-key useful resource for locating and contracting with impact-driven companies, organizations and social enterprises, and comprises enhanced options, reminiscent of class filtration, curated sustainability data, group reserving choices and embed capabilities.
“We developed this device as a option to simply present operators, advisors and different commerce professionals with a one-stop world useful resource for sustainable product growth whereas widening the affect of tourism to incorporate companies and non-profits that aren’t typically marketed or packaged to the journey commerce,” stated John Sutherland, director of group affect at Tourism Cares. “Whereas there are a number of consumer-oriented sources for sustainable journey experiences already out in market, that is the primary B2B platform of its variety that not solely contains vetted merchandise, but in addition serves as a vacation spot growth device that may assist scale social enterprises and different community-led organizations to profit from tourism {dollars}.”
“Our vacationers at this time are on the lookout for inspirational experiences that present a constructive affect within the communities they go to,” defined Allison Villasenor, managing director, journey product, partnerships and innovation at AAA Northeast. “Via the Tourism Cares Significant Journey Map, we now have a single supply to seek out vetted sustainable companies for our purchasers. We’re thrilled to have this device and know that we are able to ship genuine merchandise for travellers.”
Presently, the Tourism Cares Significant Journey Map comprises greater than 150 vetted sustainable experiences positioned all through the US, Canada, Puerto Rico, Colombia and Jordan. Tourism Cares accomplice locations which have dedicated to take part embody, Vacation spot Better Victoria, Discover Asheville, Jordan Tourism Board, NYC Tourism + Conventions, Panama Tourism Authority, ProColombia, Windfall Warwick Conference and Guests Bureau, and Willamette Valley Guests Affiliation.
The map is free to make use of for any trade skilled and might be simply accessed by way of the Tourism Cares web site at tourismcares.org/meaningful-map. Locations that take part within the Significant Journey Map will even profit from Tourism Cares’ membership program, which supplies one-on-one consulting alternatives, skilled growth sources, entry to instructional applications and networking alternatives with greater than 160 like-minded companies within the journey commerce.
Malia Asfour, Chair of the Tourism Cares Board and Director of the Jordan Tourism Board, North America, expressed her enthusiasm for the re-launch, stating, “The Tourism Cares Significant Journey Map represents a pivotal device in our efforts to create a extra sustainable journey trade. We have now already seen vital success in international locations like Jordan and Colombia and sit up for creating extra affect in different locations across the globe. We invite everybody to discover the renewed Significant Journey Map and be a part of us on this transformative journey.”
Since its inception in 2003, Tourism Cares has been on the forefront of fostering sustainable tourism practices and empowering communities worldwide. Because the group appears forward into the following 20 years, it’s crucial that the journey trade works collectively to guard its most important property – the folks and locations that we rely on.
The submit Tourism Cares launches ‘Global Meaningful Travel Map” for travel professionals and conscientious travellers appeared first on Travel Daily.
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